For Donors
Scroll Down to: You Created Your Fundraiser, Now What? | Questions? | More Info for Nonprofits
Peer-to-Peer fundraising campaigns are a great way to share the impact an organization has had on your life while helping to support them monetarily in the way of donation dollars. You can use this neat fundraising tool to share you personal story and invite your friends, colleagues, and family to support a cause that means a lot to YOU!
4 Easy Steps To Create a Fundraising Campaign:
Step 1: Choose An Organization to Support
To create a fundraising page, start by searching for your chosen nonprofit in the Find Organizations search box on the GivingMatters.com home page. Once you find the nonprofit's tile, click "Learn More" in the lower right corner of the tile (see below).
From the nonprofit's page, click the "Start A Fundraiser" button (see below).
Step 3: Personalize Your Fundraising Page
Use the editing tool on the left side to adjust your Fundraiser Title, Custom URL, Goal, and Logo. Tell us your Fundraiser story!
Click "Save Fundraiser" when you are ready to publish your page.
While entering your fundraising campaign details, the right side of the page will simultaneously display exactly how it will look online. For example, if you upload a photo, you will instantly see how it will appear on the website (see below).
We encourage you to add your own 'hero' image, when uploading please make sure the image is:
- a jpg. or .png file
- no larger than 680x385
- and no larger than 1 MB
Step 4: Share Your Fundraising Page to Help Your Cause
Fundraisers are only successful when they are shared! Once your Fundraising Page is live, copy the Fundraiser's unique URL to share with family, friends, or other contacts in email and posts to social media.
You can login to your donor account at any time to edit your campaign or see who has contributed to your campaign's success.
If you have questions about this process, please email givingmatters@cfmt.org. If you have questions about the status of a campaign you submitted, please contact the organization directly. You can also click the blue Support button on the lower right corner of the screen for assistance from the Neon Giving Days Team.
You've Created Your Fundraiser. Now what?
1) Donate to your own campaign. Research shows that people who self-donate to their fundraiser will raise substantially more overall than those who don't. It creates a sense of, "I did it, you can, too!" Even $10 or $20 demonstrates your investment in the cause.
2) Make the ask! Email your family, friends and extended network. Post on your social media profiles. And be sure to include the unique URL link that you made when creating your page. That makes it easy for people to click a link and jump directly to your campaign page.
3) Ask for specific donation amounts. If you ask people to donate $50, you are more likely to get $50 donations than $10 or $20 donations. You could also consider breaking up your goal into bite-sized chunks. If your goal is $250, you could ask 10 people to donate $25.
4) Update your network on your fundraising progress. Regular updates keep people actively involved in your journey.
5) Have fun! If you treat it like fun and keep levity in your communications, you're much more likely to be successful. You are supporting a great cause that you are excited about, so let is show!
6) Remember to thank your donors and supporters. Pay it forward by recognizing those that helped you reach your goal.
Every effort you made to share your story and serve as an ambassador for your organization's mission is raising critical funding and building awareness for the importance of their work. Thank you for choosing to lead by example. We hope you'll continue to spread the fun of philanthropy for years to come.
For Nonprofits
Supporters of your organization can now create exciting peer-to-peer fundraising campaigns to support your organization. They can customize their campaigns by uploading pictures, crafting a narrative, setting their own goal amount and time span, and then sharing their campaign with friends and family on social media.
You will receive an email notification every time a campaign is created for your organization, and every time a campaign is edited by the creator. If there's something amiss with the way the campaign creator is representing your organization, you have the ability to edit or remove the campaign page.
You can access campaigns from your Giving Matters dashboard. Simply log-in to GivingMatters.com using your Nonprofit account and click "My Fundraisers" from the top menu. There, you'll see the list of campaigns supporting your organization.
We're very excited to be able to offer this feature year-round on GivingMatters. Now, donors will be able to create campaigns for their birthdays, holidays, meaningful dates - you name it! As always, please don't hesitate to reach out to givingmatters@cfmt.org if you have any questions.
